Blendee is a saas setting new global standards in marketing and advertising technology, becoming the unique mOS, namley an Omni-channel, Privacy Compliant, Fully Interoperable, AI-based Audience Platform really existing in Europe. Connecting in one place the real identity of the users, profiling them in real time, and creating huge and deep segments ready to be activated both in the open internet and walled gardens ecosystems, Blandee is the unique tecnology able to solve the mismatch between reach and accuracy of audiences.
Blendee is a build-up, born from the industrial and technological merge between Neodata Group, the leading AI fabric in Europe, and Adabra Global, the unique italian Customer Data Platform approved and listed by the american CDP Institute.
With the capital injection of 6M€ BlackSheep MadTech Fund is ready to support the international development of the company, with the objective to consolidate the leadership in Europe, and to challenge the big US players in the global market.
Gian Mario Infelici, Lucia Milighetti, Giovanni Giuffrida and Tommaso Giola are the co-founders and top mangers of Blendee.
FUND: BLACKSHEEP MADTECH FUND
SECTOR: MADTECH AI & RPA
TECHNOLOGY: MARKETING OPERATING SYSTEM
INVESTMENT DATE: JUN 2023
ROUND: Series A, 6M€
CO-INVESTORS: N.D.
CO-FOUNDERS: GIAN MARIO INFELICI, LUCIA MILIGHETTI, GIOVANNI GIUFFRIDA, TOMMASO GIOLA
BlackSheep Team
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