20 years of experience in the digital industry as entrepreneur and manager. Pioneer in Europe in AI & data driven marketing, great expert of MadTech with 5 exits in the field.
Before co-founding Blacksheep Ventures, Umberto Bottesini had a distinguished career as an entrepreneur and executive, holding key positions at several international companies.
He began his professional journey with prominent technology consulting firms like IBM and Teradata. In 2005, he joined the Fullsix Group, part of the WPP, as a manager.
In 2008, Bottesini co-founded Simple Agency and served as its CEO. Under his leadership, Simple Agency quickly became Italy’s largest digital marketing agency. He continued in this role until Dentsu, a global leader in media and communications services, acquired the agency.
From 2017, Bottesini held dual roles as Chief Data Officer and General Manager of Amnet, the business unit focused on programmatic advertising. In November 2018, he was appointed Chief Digital and Data Officer and Executive Board Member of the Group, a position he maintained until February 2020.
Since 2014, Bottesini has also been the Founder and CEO of Qreative, a private investment firm that creates, identifies, and invests in startups and scaleups. Qreative focuses on leveraging emerging technologies and deep automation to tackle contemporary business and real-life challenges.
In addition to his entrepreneurial endeavors, Bottesini served as a contract professor of Digital Communication at ALMA - Università Cattolica of Milan.
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