Inflead

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Inflead is not just AI-powered software for creator discovery, planning, campaign management and reporting. It is rather an intelligence tool which, through proprietary algorithms, is capable of:

- estimate the real reach of an influencer profile, identifying and correcting reach altered by incorrect practices such as the use of POD or fake followers;

- offer an Advanced Creator Search function, a tool that allows for in-depth scouting within specific niches compared to a standard search in a macro category. This tool can be further customized through Advanced Audience Search, which allows you to filter an influencer's audience by age, gender, country and interests, providing a list of profiles whose followers exactly reflect the user's fields of interest;

- provide a comparison between the expected expenditure for Ads aimed at an audience similar to that of the influencer, and the cost of collaboration with the influencer himself. This estimate allows you to quickly evaluate which is the most convenient option or combination between #paid and organic.

The founders are Giovanni Spinelli, Tommaso Ceschia, Simone and Andrea Scocchi.